Friday, September 16, 2011

Pandora, Style And Substance


The name Pandora has throughout the ages signified someone that is unique and special. In Greek mythology the contents of Pandora's Box (however symptomatically malignant) were designed to be locked away always, not to be opened.

It was in 1982 in a small countryside approximate to Copenhagen, Denmark, that the goldsmith P Enevoldsen and his wife opened up their jewellery store. Keen travellers, they would frequently make trips to the Far East and in particular Thailand in search of jewellery to import. Over time popularity for their range steadily grew, so instead of but searching out individual items, they decided to converge their consideration on the wholesale side of the commerce.
Merely five years later, after several quite successful years in the wholesale market, the company quit its retail practices and move into larger premises, this steady growth persisted and the wholesale market persisted to be lush for the Danish pair. Time passed along and business growth became the criterion. Soon, the pair were creative to select Thailand to set up their own jewellery plant.

The chief causing behind such one audacious migrate was not only to amplify the business but to also ensure that they still controlled their own charts. Soon the focus turned to the institution of a brand, an that would stand out in the marketplace and allow them to remain the custodians of their own designs but also inflate and take on current designers favor Lone Frandsen. In 1996, Lisbeth Larsen, a goldsmith and designer added the corporation and together with Lone they have played a key chapter in creating and honing the Pandora style.

The company and brand went from strength and only a few years after in 1999 Pandora fired their immediately well-known charm bracelet onto the Danish Market.

This evolution saw a huge increase in both the demand as the bracelet yet also the brand itself. Not only in Denmark, but cross the globe in a host of countries, the Pandora mark has influenced excellent interest, the jewellery namely revered cross these exotic markets and this upturn in brand awareness has rotated it into a universal brand.

So from its menial beginnings in a small mart in Denmark behind in the early 1980's, the husband and wife group has grown exponentially over the final 25 years into a company with well in excess of 1000 employees, a headquarters in Copenhagen and employees going in North USA and the factory in Thailand.

So if you're looking fknow next to nothing ofmething a little differ as a gift or for yourself, Pandora's range of magnetism bracelets might be fair what you are looking for. They are versatile and tin be joined to at anytime, the colours changed to work with your kit, the neatness and number of charms revised to your mood. Pandora charm bracelets give you the liberty to create your own see and manner if it is for a banquet celebration, 1st date alternatively just a customary daytime, you tin have namely mini accessory on your wrist.

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